The Power of Partnerships
BayHawks Partnerships offer Erie businesses and organizations unique marketing and customer engagement opportunities to create authentic connections with your audience and drive business results.

More Than a Sign
The BayHawks help create an authentic connection with your target customers and the Erie community. By serving as a trusted partner, the BayHawks can enhance your organization’s marketing, business development, and community outreach efforts.

Why Sports Marketing?

2X
NBA D-League fans are 200% more likely to notice advertising than the general population
86%
NBA D-League fans are 86% more likely to buy products from companies that sponsor sports teams
1.6X
D-League Fans are 160% more likely to purchase products seen advertised on social sharing/ networking websites
Source: Experian Simmons, NBA Development League Fan Attitudes, 2014
A Minor League with National Presence
The BayHawks, a member of the NBA G League, leverage the national and global presence of the National Basketball Association (NBA) to extend it’s reach beyond the Erie Market.

10MM + G League Fans
The NBA G League boasts a large, but growing fan base, with over 10 million League fans and nearly 1.4 Million followers through Facebook, Instagram and Twitter.

The Starting Five Partner Approach
We take a holistic, customized approach to best serve your organization and the community. From helping foster business relationships and providing unique engagement opportunities, to helping create a positive presence in the community, we are focused on creating value.
Solutions to Connect & Amplify

Unique Assets for Any Campaign
- Appearances (Players, Coaches, Alumni, Mascots, Dance Team, etc.)
- In-Game Promotions and Features
- Branded Concourse Exhibits and Displays
- Corporate Hospitality & VIP Experiences (Suites and Tickets)
- In-Arena Branded Signage including dynamic LED inside of Erie Insurance Arena
- Naming Rights (Clubs, Concourses, and other Branding Spaces)
- Product Placement and Sampling
- Team Digital and Print Media Exposure
What Others are Saying
“This sponsorship has provided great benefit to our organization. Each year the bring new and exciting sponsorship opportunities to the table and in turn they are always willing to be creative and listen to our needs to develop new strategies!”-UPMC Health Plan

View BayHawks Partner Newsletters:
June Partner Newsletter | November Partner Newsletter
Want to Learn More?
Contact Us to learn more about BayHawks Partnership Opportunities